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Prom Collections
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Short Prom and Homecoming
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Evening Wear and Pageant
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- Rachel Allan Plus
- Sydney's Closet - Sydney's Closet Plus Size Prom
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Rachel Allan Prima Donna

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Rachel Allan Pageant 50335

50335 Rachel Allan Pageant

$558

Rachel Allan Pageant 50347

50347 Rachel Allan Pageant

$398

Rachel Allan Pageant 50331

50331 Rachel Allan Pageant

$598

Rachel Allan Pageant 50346

50346 Rachel Allan Pageant

$1798

Rachel Allan Pageant 50357

50357 Rachel Allan Pageant

$958

Rachel Allan Pageant 50290

50290 Rachel Allan Pageant

$998

Rachel Allan Pageant 50351

50351 Rachel Allan Pageant

$1198

Rachel Allan Pageant 50294

50294 Rachel Allan Pageant

$858

Rachel Allan Pageant 50318

50318 Rachel Allan Pageant

$1198

Rachel Allan Pageant 50339

50339 Rachel Allan Pageant

$1198

Rachel Allan Pageant 50359

50359 Rachel Allan Pageant

$758

Rachel Allan Pageant 50362

50362 Rachel Allan Pageant

$1158

Rachel Allan Pageant 50302

50302 Rachel Allan Pageant

$998

Rachel Allan Pageant 50305

50305 Rachel Allan Pageant

$958

Rachel Allan Pageant 50311

50311 Rachel Allan Pageant

$998

Rachel Allan Pageant 50342

50342 Rachel Allan Pageant

$798

Rachel Allan Pageant 50330

50330 Rachel Allan Pageant

$1598

Rachel Allan Pageant 50334

50334 Rachel Allan Pageant

$1398

Rachel Allan Pageant 50338

50338 Rachel Allan Pageant

$858

Rachel Allan Pageant 50352

50352 Rachel Allan Pageant

$898

Rachel Allan Pageant 50358

50358 Rachel Allan Pageant

$1198

Rachel Allan Pageant 50360

50360 Rachel Allan Pageant

$798

Rachel Allan Pageant 50363

50363 Rachel Allan Pageant

$998

Rachel Allan Pageant 50364

50364 Rachel Allan Pageant

$1198

Rachel Allan Pageant 50291

50291 Rachel Allan Pageant

$758

Rachel Allan Pageant 50303

50303 Rachel Allan Pageant

$798

Rachel Allan Pageant 50321

50321 Rachel Allan Pageant

$1138

Rachel Allan Pageant 50312

50312 Rachel Allan Pageant

$1058

Rachel Allan Pageant 50220

50220 Rachel Allan Pageant

$598

Rachel Allan Pageant 50261

50261 Rachel Allan Pageant

$1798

Rachel Allan Pageant 50203

50203 Rachel Allan Pageant

$798

Rachel Allan Pageant 50228

50228 Rachel Allan Pageant

$798

Rachel Allan Pageant 50210

50210 Rachel Allan Pageant

$498

Prima Donna Pageant 50204

50204 Prima Donna Pageant

$598

Prima Donna Pageant 50244

50244 Prima Donna Pageant

$998

Prima Donna 50039

50039 Prima Donna

$598

Prima Donna 50133

50133 Prima Donna

$698

Prima Donna 50096

50096 Prima Donna

$498

38

From Modern to Timeless

Bella's Bridal and Formal is the largest Prom and Pageant store in the Birmingham, Alabama area. We will have over 1,000 styles of 2024 Prom Dresses in stock from top designers including Sherri Hill, Portia and Scarlett, Amarra, Tarik Ediz, and Jovani. Our Hoover, Alabama store has 17 dressing rooms and a full staff available to help you find the perfect prom, homecoming and pageant dress.

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Hours

Monday: 10am to 6pm

Tuesday: 10am - 6pm

Wednesday: 10am to 6pm

Thursday: 10am to 6pm

Friday: 10am to 6pm

Saturday: 10am to 6pm

Sunday: 12pm to 5pm

(205) 403-7977

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3780 Riverchase Village
Suite 800
Hoover, AL 35244

We are located at the corner of Hwy 31 and Lorna Rd.

Bella's Bridal and Formal is not affiliated with any company other than Bella's Bridal and Formal located at 3780 Riverchase Village, Suite 800, Hoover, Alabama, 35244.

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Occasion

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Prom Collections

Aleta
Alyce Paris - Prom
Amarra - Amarra
Ava Presley
Ellie Wilde
Faviana - Faviana
Faviana - Plus Sizes
Jessica Angel Collection - Jessica Angel
Johnathan Kayne
Jovani - Prom
La Femme
La Femme - Gigi
Morilee - Paparazzi
Opulence by Blush Prom
Pink by Blush
Portia & Scarlett
Portia and Scarlett - Evening
Portia and Scarlett - Pageant
Primavera - Homecoming
Primavera Couture - Primavera Long
Rachel Allan
Rachel Allan Princess
Sherri Hill
Vienna

Short Prom and Homecoming

Jovani - Short & Cocktail
Jovani - Homecoming
La Femme - Cocktail
Mori Lee - Sticks & Stones
Rachel Allan Cocktail
Rachel Allan Short

Evening Wear and Pageant

Ashley Lauren
Rachel Allan Couture
Rachel Allan Prima Donna

Plus size Prom

Rachel Allan Plus
Sydney's Closet - Sydney's Closet Plus Size Prom

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Featured Styles